Choosing the Right Campaign Type

LevCharity supports three campaign types, each suited to a different fundraising structure. Picking the right one upfront saves significant setup time.

Basic Fundraising Campaign

A centralized campaign page where your organization raises funds directly. There are no individual fundraiser pages — all donations go to one shared goal.

Best for:

• Annual giving drives where your staff manages all fundraising.
• Emergency response campaigns.
• Any campaign where you don't want public fundraiser registration.

Peer-to-Peer (P2P) Campaign

Individual supporters register as fundraisers and each get their own personal fundraising page. Donations made to a fundraiser's page roll up to the main campaign total.

Best for:

• Birthday fundraisers, marathons, or personal appeals.
• Campaigns where your community actively solicits their own networks.
• Organizations wanting to leverage individual donors as ambassadors.

Note: P2P campaigns require a fundraiser registration flow. You can set this up with custom fields, an approval workflow, a registration fee, and a minimum fundraising commitment — all under the Registration settings.

Team Crowdfunding Campaign

Builds on Peer-to-Peer by adding a team layer: fundraisers form teams with a Team Captain, and teams compete against each other. This is the most complex structure but typically generates the highest engagement.

Best for:

• School drives, synagogue campaigns, or community organizations with natural group structures.
• Campaigns using Gamification (badges, leaderboards, prizes).
• Multi-city or multi-branch fundraising drives.

Note: Team Crowdfunding is only available on Growth, Professional, and Enterprise plans.

Switching Types After Creation

Campaign type cannot be changed after a campaign is created. If you need a different type, you'll need to create a new campaign. Plan your structure before launching registration or accepting donations.